• To self-publish or not to self-publish?
• What is an “imprint” in self-publishing?
• You’ve self-published? You’re a sole proprietor!
• Do self-published writers need a business plan?
• Elements of creating a successful book business
• Value of creating your own publishing company
• What to name your publishing company
• Does a self-published author need to incorporate?
• When to file Fictitious Business Name Statement
• Do self-published writers need business mailbox?
• Should you ever co-write your book?
• Co-authors can form “general partnership”
• Should you buy publisher’s insurance?
• BONUS: Five Great Quotations about Business of Writing
13 Tips on Setting up a Self-Publishing Business
