5 Terrific Ways to Market Your Book

• Market your book with endorsements
When promoting your book, you always should have a website, send out press releases to bloggers and mainstream media, and arrange book readings/signings to ensure the title is properly promoted. But those aren’t the only things you can do. In fact, they may not be enough. One marketing effort you might want to consider is obtaining endorsements.

• How to get your self-published book into a library 
Getting your book into a library is a good marketing tool. It’s the equivalent of giving away free copies in those Kindle programs, except in this case a lone free copy can seen by multiple people for several years. Your book also is on a library catalog system, often available online, that gives people yet another way to stumble across the title.

• Promote your book for free on various websites
A number of websites will promote you book for free, usually by posting a thumbnail of the cover and a brief blurb about it. Some of these sites also let you post press releases about your book or to write a promotion for your book that they’ll post.

• Sell more books by carrying them around
How many times has a conversation led to you saying that you’ve written a book The other person usually responds with awe and asks what the book is about. Wouldn’t it be nice to hand them a copy of your book as you answer their questions?

• Have readers ask for your title in a bookstore
Indie authors often face great difficulty getting their titles into brick-and-mortar bookstores. While mom and pop stores almost always are interested in local authors, the large chains often sell their shelf space and only want big selling books pushed by large publishing houses (as those houses offer favorable deals on returns). The solution for the indie author is to do a little grassroots work: Namely, ask readers to ask for one of your titles in bookstores.