Trying to start a campaign to market your book? Here are six great tips for doing so. Click the linked title for the full article.
• Devise plan to market your self-published book
It’s the rare book that somehow goes virulent and captures the public’s attention and admiration all on its own. Indeed, around 800 books are published daily in just the United States alone, so no matter how good your book is, the odds of it even being noticed are nil at best.
• Contemplating concerns over marketing your book
Many writers don’t enjoy promoting, or “marketing” their books. Besides being antithetical to the artistry of writing, promotion is time consuming, reducing the number of hours available to write.
• Build an email list to sell your books
One of the smartest marketing moves you as an author can make is to collect emails of those who show interest in your book.
• Start early on your book marketing campaign
All too often, marketing a self-published book comes as an afterthought. Only when a writer sees the page selling their book go up on Amazon.com – and usually after a week or two of nonexistent sales on that page – does an earnest effort to promote the title begin.
• Build audience for your book before its release
The key to successful marketing begins long before you actually publish your first book. This should be done to build an audience for your book, so once it’s released you have some potential readers and buyers who can give it traction on a bestsellers chart at Amazon.com and who can potentially write some reviews of it.
• Create book sell sheet for pitching book
Before attempting to convince a retailer to carry your book, you may want to create a book sell sheet (also called a “book one-sheet”). A book sell sheet provides quick facts to retailers aiming to convince them to carry and sell your books.
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My name is Rob Bignell. I’m an affordable, professional book editor who runs Inventing Reality Editing Service, which meets the manuscript needs of writers both new and published. I also offer a variety of self-publishing services. During the past decade, I’ve helped more than 400 novelists and nonfiction authors obtain their publishing dreams at reasonable prices. I’m also the author of 80 books including the Storytelling 101 writing guidebooks, four nonfiction hiking guidebook series, and the literary novel Windmill. Several of my short stories in the literary and science fiction genres also have been published.
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