Marketing Tip: Donate copies of your book

Partner with a local organization or charity, donating free signed copies of your books to be auctioned. Another twist is to run promotions in which you announce you’ll donate a percentage of profits from your books, sold during a specific time period, to a charity or organization. This typically works best if done in conjunction with a charity related to your book’s topic or during a specific period, such as a holiday or an awareness month. Such efforts help get your name before the public and may even result in a little press attention. At the very least, helping others is the right thing for all of us to do.


My name is Rob Bignell. I’m an affordable, professional editor who runs Inventing Reality Editing Service, which meets the manuscript needs of writers both new and published. I also offer a variety of self-publishing services. During the past decade, I’ve helped more than 300 novelists and nonfiction authors obtain their publishing dreams at reasonable prices. I’m also the author of the 7 Minutes a Day… writing guidebooks, four nonfiction hiking guidebook series, and the literary novel Windmill. Several of my short stories in the literary and science fiction genres also have been published.