Market titles by placing free books around town

There are plenty of waiting rooms where people will pick up a magazine or book just to kill time. Why not use this opportunity to introduce them to your book? Coffee houses, medical clinic and car dealership waiting rooms, and hotel lobbies all are places where a book might be left. Mark each book you set out as “Please leave for others to enjoy,” indicate that you’re a local or regional author, and include a list of local businesses or a web address where a reader might purchase the book. If you have books that are slightly damaged during shipping (You know, the ones you ordered to sell at your book readings?), this is a great use for them.