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Category Archives: Marketing

Create Media Kit to Promote Your Book

To effectively market your book, you’ll need a media kit. This is a collection of materials that you send to newspapers, radio and television stations, magazines, bloggers and just about anyone else who might in some way mention your book. Sometimes it’s referred to as a press kit. A media kit provides reporters, bloggers and reviewersContinue reading “Create Media Kit to Promote Your Book”

Posted byRob BignellPosted inMarketingTags:book marketing

How to Arrange a Public Book Reading/Signing

Just because you’ve published a book, don’t expect to get invitations to do book readings. You’ll have to arrange them yourself. The good news is you’ll find a lot of venues will be willing to have your speak. The first step in arranging a public appearance is to find those venues. Start close to home,Continue reading “How to Arrange a Public Book Reading/Signing”

Posted byRob BignellPosted inMarketing

Why You Need to Market Your Book

You’ve spent a year writing your book, spent money on an editor to proofread it and a designer to create a book cover, then spent a week or two taking it through the publishing process. And now, after all of that hard work, your book – your labor of love – is available for purchase withContinue reading “Why You Need to Market Your Book”

Posted byRob BignellPosted inMarketingTags:author's platform, marketing, self-publishing, writing

Use Hashtags to Sell Your Book on Facebook

These days hashtags are ubiquitous on social media platforms. Most social media now use hashtags (sometimes simply referred to as tags), and Facebook is among them. Hashtags can help Facebook users who aren’t your friends or haven’t yet liked your book page to discover you. Whenever a Facebook user types in a hashtag that you’veContinue reading “Use Hashtags to Sell Your Book on Facebook”

Posted byRob BignellPosted inMarketing

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